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Excelity
  
Excelity
Your score
NOT MUCH YET, BUT YOU CAN MAKE A FRESH START!
HMM, YOU’RE AT BEGINNER LEVEL.
OK, YOU CAN DEFINITELY DO MORE.
OK, YOU CAN DEFINITELY DO MORE.
HMM, HALFWAY THERE.
POINTS FOR THE EFFORT, BUT YOU CAN DO BETTER.
LOOKING GOOD, BUT ROOM TO IMPROVE.
GREAT, JUST A LITTLE MORE TO PERFECT
WOW, ALMOST AT THE PEAK OF THE HILL
YOU ARE SO AMAZING, WE HAVE NO WORDS!
, it seems that you haven’t given inbound marketing much thought before. But there’s a beginning to everything! We can make a fresh start with today.
, you’ve taken a few steps, but it seems like you stopped partway. could consider making a good action plan with the guidance of an expert team.
, you’ve thrown a few ingredients in the mix for your digital marketing efforts but the cake’s only half baked. could consider getting tips from an expert team
, we see that you’ve started working on your digital presence, but there’s much more to do! could get guidance from an expert team.
, you have some items in place but there’s room for improvement. Perhaps could consider getting some digital marketing tips from an expert.
, it’s great what you’ve done so far, but could significantly improve its digital presence with some more effort.
, ’S digital presence looks good, but why shouldn’t it be perfect? With just a little more effort, you’ll be rocking at digital marketing!
, is doing really well with digital marketing but you can do just a little more. Make sure to work on those points and perhaps consider getting guidance from experts for an all-star performance.
, you’re rocking your digital marketing game! can do just a little bit more, so make sure to note what you are missing.
, looks like is on top of its game with its digital marketing. Congrats and keep up the great work!
Fundamentals
100
CUSTOMER EVIDENCE
100
WEBSITE READINESS
100
10 / 40
Fundamentals
The following four items are the core necessities of content marketing and set the foundation for your digital presence.
CLEAR MESSAGING
Content, ahem, CLARITY is king.
Your readers know what you are talking about and you can build strong communication and a strong relationship through this. Good job for getting this valuable task done.
CLEAR MESSAGING
People prefer simplicity these days.
Your readers don’t get you because you are not clear enough with your message. Explain what you offer clearly and simply and be direct with your message. People don’t want to read long stories, they want to quickly understand what you do and why it is valuable for them.
EDUCATIONAL GATED CONTENT
Awesome, gated content is a superstar of content!
Downloadable files such as eBooks, infographics and guides are great opportunities to create gateways to get leads and educate people about a subject you are good at. Definitely keep this up!
EDUCATIONAL GATED CONTENT
Such a pity - we believe you have topics to share!
Downloadable files such as eBooks, infographics and guides are great opportunities to create gateways to get leads and educate people about a subject you are good at. You have to take advantage of this!
REGULAR BLOGGING
Great job on sharing your stories through blogging.
Has anyone told you that you’re doing great by blogging regularly? Well, you are, and you should definitely keep up the excellent work. Plus, regular blogging is also great for your long-term SEO.
REGULAR BLOGGING
Come on! We know you have things to share!
Many people don’t blog because they can’t find topics to talk about, but blogging is one of the best ways to share stories with your audience. You can talk about anything from projects you’re working on, to product launches and informative pieces on selected subjects.
REGULAR USE OF SOCIAL MEDIA
On your way to becoming a social media hit!
You are a superstar for using social media regularly! It seems small, but it’s a huge step for your digital presence. Keep up the interaction with your followers!
REGULAR USE OF SOCIAL MEDIA
You know what they say -- you have to be out there to get famous!
These days, not using social media is almost like not using a phone. It’s easy to open accounts, and it’s fun to share and interact with your audience. Give it a try!
Ultimate Trilogy to Inbound Marketing

Feels like you could use some guidance?

We’ve prepared 3 must-read guides, which include information on the following:

1. Content Marketing channels and how to use them to their full potential: blogging, social media, SEO and more.

2. How do you create content for your target audience and address a specific pain point? There is a significant difference between writing for an audience in the awareness stage of the buyer’s journey and the purchasing stage.

3. Which content should be gated and which open?

Download the guides to learn how content marketing works
Not up for reading? Arrange a free consultation
20 / 20
CUSTOMER EVIDENCE
What can be a better reference than showcasing your successful cooperation and the value your business creates for your clients?
CASE STUDIES
Perfect, you are sharing the success!
Did anyone tell you that success multiplies by sharing? Well, we are! And you’re doing great by sharing!
CASE STUDIES
Showcasing your successful work is part of the business cycle!
You wish your work were done when you’ve closed the sale. But you have to present the great results of that work and show examples on your website for potential future customers.
CUSTOMER QUOTES
Your customers’ words count more than yours!
t’s one thing to for you to say good things about your product or service, but it’s quite another thing when your customers say great things about your product or service. Needless to say, the second is much stronger -- and you’re doing great!
CUSTOMER QUOTES
Don’t underestimate the power of your customers’ words!
It’s one thing to for you to say good things about your product or /service, but it’s quite another thing when your customers say great things about your product or service. Needless to say, the second is much stronger, and you shouldn’t skip that part.
Master The Anatomy Of Great Customer Evidence

What makes customer evidence so important?

We’ve prepared an eBook & Presentation in which you’ll find:

1. The anatomy of perfect customer evidence and how to create it

2. Why customer evidence is critical and why it should be included in your marketing strategy

Download to learn about customer evidence!
Not up for reading? Arrange a free consultation
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WEBSITE READINESS
Check out how ready your website is for your visitors. The buttons may seem small, but they make a big difference!
HUBSPOT WEBSITE GRADE =
You website is your storefront and you can definitely improve how it looks.
Do you have CTAs, follow us buttons and newsletter signup forms on your site? They seem small, but go a long way in terms of having an attractive storefront!
Your website is your storefront and you’re on your way to something good, but a little more effort will make the difference.
Your website looks good, but why be good when you can be perfect?! With a little more effort and by placing the items such as CTAs, follow us buttons and signup forms on your website, you can go a long way.
Your website is your storefront and you certainly know how to impress the visitors.
Great job on putting in the effort on your website. The items are in place and now you can move on to the aesthetics to make it as attractive as can be.
CALLS TO ACTION
Gotta catch those leads whenever you can!
You never know how many people will click a CTA and leave their info, but there are always some, and they are precious for you! Make sure to analyze the success of existing CTAs and create even better ones.
CALLS TO ACTION
This is not good -- you’re losing leads here!
You never know how many people will click a CTA and leave their info, but there are always some, and they are precious for you! You shouldn’t miss the opportunity of getting new leads in your sales funnel, so we suggest creating some CTAs ASAP.
FOLLOW US ON SOCIAL
Great, your audience can connect with you!
Social media buttons on your website are like butter on bread. They are inseparable, and your visitors are lucky to be able to connect on social media if and when they want. Keep up the consistency with your social media accounts!
FOLLOW US ON SOCIAL
Umm, what if your audience wants to connect with you?
Social media buttons on your website are like butter on bread. They are inseparable, and your visitors need to be able to find those buttons when they see something interesting and want more of that!
NEWSLETTER SIGNUP
Yep, it’s important to stay in touch with your audience.
Newsletters are great for informing your followers about new products, events, updates and news in general. You’re doing great with your newsletter, but make sure to spice it up once in a while.
NEWSLETTER SIGNUP
Your followers don’t know what’s going on with your business.
Newsletters are great for informing your followers about new products, events, updates and news about your business in general. Right now, your followers have no idea what you are up to and they might be thinking that you didn’t release that new update they’ve been waiting for. Let them know!
The 3 Pillars of Inbound Marketing for A High Converting Website

What are the must-haves & new trends for your web presence?

We’ve prepared a page full of tips to amp up your web presence and get it ready for your visitors. You’ll learn about:

1. How to structure your content for higher conversion rates.

2. How to increase your online visibility and improve your web design

3. How to create and execute a winning inbound strategy for your website

Visit the page to prepare my website for visitors
Not up for reading? Arrange a free consultation
STRATEGY & EXECUTION
We were able to assess the basics from your digital presence. Now we can move on to focusing and improving the following items that are essential elements of your inbound marketing strategy.
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CONTENT MARKETING STRATEGY
Do you have a plan and a schedule of when and how you publish your content? Sustainability is one of the key elements of maintaining your followers’ interest in your content. So is understanding the journey they take before coming across your content. Let us help you figure out a winner plan.
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COMPETITIVE ANALYSIS
Get to know how your digital presence compares to your competitors and how can you overtake them.
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SEO STRATEGY
Did you know that you can change your online visibility to a great extent by doing your SEO right? We can help you improve your Google search results and rank higher so your company website will be more accessible to online visitors?
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QUALITY CONTENT
Can you confidently say that each piece of content you publish is highly informative and interesting to your readers? Learn how to address your target audience’s pain points and hit the jackpot with everything you share.
LET’S MAKE YOU A MARKETING CHAMP!
Schedule a free 30-minute marketing assessment and start generating more leads.
LET’S DO YOUR MARKETING PERFECT!
Schedule a free 30-minute marketing assessment and start generating more leads.
LET’S DO YOUR MARKETING RIGHT!
Schedule a free 30-minute marketing assessment and start generating more leads.